How's Your Internet Marketing Savvy?

I signed up for an Online Marketing class this week and thought I’d share some information about the class. I’m hoping it will help me establish a marketing plan so that I’m not just racing helter-skelter down the information highway!

****PERMISSION TO FORWARD GRANTED AND ENCOURAGED****

ONLINE MARKETING TIPS & TRICKS

INSTRUCTORS: Mandy Roth and Michelle Pillow

COST: $15 for NEORWA members/$20 for nonmembers.
Registration information can be found at the NEORWA web site

WHEN: Feb 2 to Feb 13 (6 lessons posted over two weeks)

WORKSHOP:
Marketing on a Budget is a very real possibility especially if you know how to go about doing it. With today’s technology and the internet, it’s easier than ever to promote yourself and your book at a great price. With a little work on your end, you can spread the word.

To prove that we’re all about helping authors, anyone who registers for this workshop will receive a static cover ad spot on the Raven for one month (dates assigned by owners). That right there means the class has paid for itself.

Topics covered in this workshop:
Websites: Their importance, if you need one or not and ways to get one for a low cost.
Newsletters and personal author group: Establishing a place where your readers can be informed of new releases and coming soon material.
Online banner and cover ads: How to make your own to help cut cost.
Print promotions: Bookmarks, business cards and misc bulk material.
Blogs and blog touring: Getting started, interview tips and suggestions.
Social Networking sites: Myspace, facebook, etc.
Making a book video: Easy step by step guide.
Press Kit: What to assemble and how to make it assessable.

ABOUT THE INSTRUCTORS:
Award winning authors and promotional goddesses Mandy M Roth and Michelle M Pillow combined have over twenty five years experience in the world of marketing and know what it takes to promote a book. They’ve been published by several publishing houses including Random House, Pocket Books and Ellora’s Cave. Their Raven Radio show has been mentioned in Romantic Times Magazine!

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So there you have it! Anyone feel like joining me for a crash course on Internet marketing?

Enjoy your weekend!